huawei founder Ren Zhengfei recently apologized for the company registering a trademark for his daughter Anna Yao, thus reflecting the fact that the name Anna Yao already has a certain popularity in China. Previously, Yao’s entry into the entertainment industry as Huawei’s second princess had been a hot topic, with negative comments trending in a lopsided direction. Some observers believe that this stems from the negative sentiment of “relative deprivation” among netizens. The “second generation” must work harder than others in order to gain the recognition of society.
The first generation of the company has taken up endorsements and magazine covers immediately after their debut
Huawei has recently added a number of new trademarks such as “Anna Yao” and ” Yao Siwei” and other trademark information. The company issued an internal note on the 3rd, saying, “Some companies or individuals in the society maliciously grabbed the trademark of Yao Anna, we had to do it. In addition, the note stressed that if they do not register, the trademark will be continued malicious snatching, “Ren is always the first Time public power for private use, for which I apologize to all employees. “
The announcement of Ren Zhengfei to register the trademark for his daughter once again drove Anna Yao to the hot search. Before this, Yao Anna has attracted wide public attention for announcing her debut in the entertainment industry.
Yao Anna, whose real name is Yao Siwei, was born to Ren Zhengfei and his second wife Yao Ling. She followed her mother’s surname and graduated from Harvard University’s Department of Engineering and Statistics only last year, and is the half-sister of Huawei Treasurer Meng Wanzhou.
Anna Yao announced her official debut in the entertainment industry on January 14, her 23rd birthday, on Weibo. Her financial company, Tianhao Shengshi Entertainment, has made a documentary film for her, “Princess Breakthrough”, to build momentum. In the official poster, Anna Yao is wearing a black wide-shouldered top, slit leather skirt and high-heeled knee-high boots, with a deformed crown under her feet. The theme of the campaign is “Broken Princess”, claiming that ” Break down and reshape, not to be constrained into a pattern”. In the next few days, she appeared on the cover of a fashion magazine and endorsed the Great Wall car “Mocha” on the mainland.
When the news of Yao Anna’s debut came out, she was immediately on the top of the Chinese internet search list for several days, becoming a hot topic for public discussion. “, “Look at this poster is angry, all princesses, can not come to harm us citizens? The first thing you need to do is to get a job. Your father 996 (refers to work from morning to night), you change a circle to cut leeks ah? The second princess of Huawei made her debut? Canada‘s sister Meng Wanzhou know? Feel and Huawei image does not match ah! “
Some observers say that all of the netizens’ hatred of the rich, criticism of resource injustice, and comments that she is not better than others in singing and dancing can all be summarized under the concept of “relative deprivation The concept of “relative deprivation”.
In an interview with the Voice of America, Lu Chenwei, deputy secretary general of Taiwan‘s China Strategic Foresight Association, said that in many talent shows in China, contestants have to work very hard to compete with others and advance one level at a time. In many Chinese talent shows, contestants have to work very hard to compete with others and advance one level after another to get the chance to debut, but what we can see from Yao Anna is that she was originally unknown and suddenly announced her debut and was able to appear on the cover of magazines and grab endorsements, which is obviously a different opportunity and treatment from ordinary people. Especially after the outbreak of the new pneumonia Epidemic, the salaried class has been greatly affected, which has aggravated the negative feeling of “relative deprivation” among the general public.
The reason why she (Anna Yao) was attacked can be analyzed by one concept, that is, the “sense of relative deprivation,” said Lu Chenwei. It is a sociological concept, meaning that when an individual or a group of people compare themselves with other members of the same group and find themselves in a disadvantageous position, they will have feelings and judgments. Some studies point out that ‘sense of relative deprivation’ can trigger a lot of negative emotions and feelings, and then trigger some actions, just like Internet users will have some messages and disapproval. “
“Relative deprivation” triggers negative emotions among netizens
According to Chinese media reports, Anna Yao started learning piano, painting and calligraphy at the age of 5, and ballet at the age of 9. At the age of 20, she attended the Paris Bar Mitzvah Ball (Le Bal), to which only 20 people are invited each year, and danced with the Prince of Belgium. The ball was named by Forbes as one of the top 10 luxury parties in the world.
In the documentary about Anna Yao’s debut, she said she has never been able to get rid of the labels of celebrity, Harvard, ballet dancer and so on, but she does not want to be bound by them, and she also hopes to break the rules in the future and try more things she has never done, so that when people think of her many years later, it can no longer be those labels, but her identity as an artist and other works that belong to her.
Although she told everyone in the debut documentary that she didn’t want to be limited by her identity and wanted to be herself, it seems that Yao Anna didn’t realize that it was because she was Ren Zhengfei’s daughter that she could get these opportunities that others didn’t have. Although she feels that she has worked hard, the public has not seen the process of her efforts to pass the hurdles one by one, and her so-called efforts are not quite the same as what people define as efforts, so it is hard to resonate.
Lu Chenwei said: “But she (Yao Anna) seems to have no self-awareness about getting such a good opportunity based on her Family background, instead, she tells everyone that she wants to live her own Life and she wants to be free from the restrictions of her status and background. The public will think, “You don’t see yourself as an elite in order to get the opportunity. You’re telling us that you have to be yourself, and that kind of experience doesn’t resonate with us. “
Speaking to Voice of America, Yi Qiwei, who is in the same age group as Yao Anna and has walked the red carpet at the Shanghai Film Festival and shot magazine covers, said that Chinese society has certain expectations and standards for the second generation of business, and if she inherits the family business or does business, no one will scold her, but if she goes to the entertainment industry to sing and dance, it becomes a resource grab with other trainees. Chinese netizens are angry about this inequality of resources.
The Chinese people are tolerant of this (second generation) and it’s okay if you go into business, or if you just go into your father’s business, or if you go into politics. But you go to the entertainment industry, first, is to seize the resources of those other ordinary people, so the netizens are very angry. The second point is her hard condition, see her singing and dancing hard condition is not pass. The third point is that in addition to her entertainment industry, she also took personal portraits, and then published these fashionable with take endorsements, netizens trolled her the most is her sense of fashion, is very mismatched with the kind of feeling. “
Where does the hatred of the rich in society originate?
In an interview with the Voice of America, Fan Shiping, a professor at the Institute of Political Science at Taiwan Normal University, argued that the Yao Anna incident reflects the resentment of young people in Chinese society towards those with vested interests, but also that it is related to the Communist Party’s top brass stirring up anti-rich sentiment on the Internet and bringing the wind to bash Huawei, which rose to prominence under Jiang Zemin, rather like a taste of breaking the old forces.
Fan Shiping said: “I think Xi Jinping is staging a new Cultural Revolution! The Red Guards of the Cultural Revolution in the past were overthrowing Kong’s store, breaking the four olds and establishing the four news, and I am now breaking those class power elites of your past as well. Ma Yun, Ma Huateng, Ren Zhengfei, which one of you did not start with monopoly during the time of Jiang Zemin? You people, knock you down, for the young people, they also think this is a good thing, we have hope, otherwise you all dominated, we young people have what way out. So he is using the mouth of the young people to play this game, I think this is a repeat of La! “
Fan Shiping believes that this hatred of the rich among young people is a natural thing, in a way also played a sign of justice, especially in the current economic situation in China, this hatred of the rich mentality is particularly prominent.
I think this factor is still bigger,” he said. Those below Xi (Jinping), Wang Huning, are also full of clever to take advantage of such a trend, but also to divert the focus of the current economic bad, to direct public opinion in favor of their part. “
Contact with the entertainment industry, said Yi Qiwei, analysis of Chinese people’s hatred of the rich is not from the wealth itself, the greater reason is from an inferiority complex. Suppose both sides are at the same starting point, but then the person gets promoted and gets rich, then the other person will have hatred in his heart, because China is materialistic, which is very much related to the legacy of the Cultural Revolution.
Yi Qiwei said: “(Hatred of the rich) it is itself from the Cultural Revolution, the time of reform and opening up, the lack of materials, will lead to people and people will have a kind of climbing mentality, not all the materials in that state will feel very short, so everything to grab. In that case, from childhood, we were taught not that you have to be polite to others, but that you have to squeeze out everyone and get on that seat, and if you can’t get on that seat, everyone will hate. “
Yi Qiwei believes that Chinese netizens do have a “hatred of the rich” that has led them to lash out at Yao, but he believes it has nothing to do with the fact that the Communist Party’s top brass is fanning the flames of hatred of the rich. But he believes that this has nothing to do with the CCP’s top brass inciting anti-rich sentiment, because Yao is still young and she has not actually participated in political actions. He believes that if the Chinese Communist Party really wants to take action against Huawei, it should target Meng Wanzhou or Ren Zhengfei himself, not Ren Zhengfei’s youngest daughter, just as the Chinese Communist Party would directly take action against Jack Ma.
China’s show business is tied to politics
Yi Qiwei, who was once banned by the CCP for promoting democratic ideas, explained how the CCP bans a person and the process. He said, the CCP will first treat him coldly for a while, so that no one can see his news, and the latest news can not be searched on the Internet, and if there is no effect, then smear, and more serious is the state security personnel directly come to the door for tea, talk. Therefore, the fact that Anna Yao is still able to get endorsements and appear on the cover means that she is still within the scope of the Chinese Communist Party’s permission. Yi Qiwei said that in China, as long as politics is not involved, people still have a certain degree of freedom, and will only intervene when things go beyond what the CCP expects.
Although she (Yao Anna) is the second daughter of Huawei, she is not involved in politics or in these things in Huawei, so China’s attitude toward her is They don’t care (don’t care), because although you are in that A system, but China has an unwritten rule, that is, you just do not touch politics, other things turn a blind eye. “
Chu Ruiting, an associate researcher at Taiwan’s National Policy Research Foundation who specializes in the Film and Television industry, believes that the reason why some scholars believe that the Yao Anna incident may be related to the Communist Party’s top-level incitement to hatred of the rich, mainly because China’s entertainment industry is actually unconnected with politics.
Chu Ruiting told the Voice of America that China’s movies, television and theater must undergo various prior censorship, and that China’s film and television industry and media and communications industry are currently in a highly sensitive state, so to speak.
I think the Chinese show business is completely political, so it has nothing to do with what you think, it depends on what the attitude of the Ministry of Propaganda is,” said Fan Shiping, a professor at the Institute of Political Science at Taiwan Normal University. So he (Ren Zhengfei) must have helped her (Yao Anna) to get through to the Propaganda Department. This is definitely not what we think of the agency discovered the star, packaged her on television, which is so simple, how many people behind the line. To put it bluntly, the red envelope first sent to hand you in ah, but also not only red envelopes, may also have the right to deal with sex have ah. “
Fan Shiping went on to say: “It’s not like we shoot a shot PO to the Internet, this no review how will let you go up? This Ren Zhengfei must be to spend a lot of money to contact the Ministry of Propaganda, to see if you can line up on television, otherwise the average person which has this possibility. Half is your ability, but the other part is your background; there is no high recommendation, your relationship, which should add up to two, or you just have the ability also can not ah. “
In addition, Fan Shiping said, entertainment news has a wider audience than political news, so political issues crossing over to the entertainment industry has always been a favorite mode of operation for the Chinese government in order to exert greater influence.
Without a hard base entertainment industry can not go long
Taiwan National Policy Research Foundation associate researcher Chu Ruiting said, China’s “hard base” of talent shows, the Internet vegetarians are also many, there are also many trainee, even the professional audience are Many, the audience has seen more stars is how the story of debut, understand what background to make such as yao anna this new star in the entertainment industry rise.
Chu Ruiting, for example, China’s famous singer Hua Chenyu and Zhang Bichen from the talent show debut, since about 2013 began to slowly boil, after 5 to 7 years before the current appearance; Zhou Shen is also in a very young time, has participated in the “masked singing king “and so on a number of song field competition, until last year because of a song “Dara pop it” and burst into popularity.
Chu Ruiting said: “You can come out, but this hard bottom of the talent show is too much, even if she is back from Harvard, if you do not have a hard bottom or have a black history, this road will not go long. The mainland wants to dig this kind of stuff, the netizens digging black history is very strong. “
Chu Ruiting said, whether it is the second generation of politics, second generation of enterprises, second generation of officials, this second generation out of the people are vulnerable to criticism, all over the world, even the second generation of the entertainment industry is no exception.
She said, “For example, the son of Taiwanese singer Billie, Zhou Tanghao, was also scolded when he came out, saying that he was relying on Billie, but it turned out that he also took a long time to slowly have his own look. A-mei’s (Zhang Hui-mei) cousin or cousin, right (correct for niece) An-Na, An-Na came out as well. So this kind of you just come out with some kind of halo, acting or politics, it is easy to carry an original sin over there. “
Some entertainment critics suggested that the “second generation” since it is a hard to escape the original sin, and because The “sense of relative deprivation” of the negative emotions triggered by the anti-rich psychology multiplied, it is not difficult to understand why Chinese netizens will be the second princess of Huawei Yao Anna lopsided negative mockery. The only way for the second generation to truly gain the public’s affirmation is to work harder, enrich themselves to become “hardcore”, and demonstrate their talent with strength.
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