Recently Baidu also announced that it is going to build smart cars.
China’s Internet giants from the crowd to sell vegetables to crowd to build a car again. Following Tencent, Ali, Meituan, Xiaomi are going to pile up to build a car, recently Baidu also finally announced that to build a car. After the news came out, netizens’ comments laughed over, saying that Baidu is intended to car accident on the medical a dragon. The process of driving has been uninterrupted play ads, and then something happened to the intelligent driving automatically drive into the Putian Hospital.
According to “NetEase Finance” reported on January 11, Baidu announced the official formation of an intelligent car company to enter the automotive industry as a complete vehicle manufacturer. Geely Holding Group will become a strategic partner of the new company.
Baidu Auto is independent of the parent company system and will remain autonomous; at the same time, Baidu will fully empower the auto company with core technologies such as artificial intelligence, Apollo autonomous driving, Xiaodu car, and Baidu Maps to support its rapid growth.
Baidu Auto chose the car company Geely as a partner, and Geely Holding Group funded the new company as a strategic partner. The next step will be for both parties to work closely together in areas related to smart car manufacturing based on Geely’s newly developed pure electric architecture, the Haohan SEA Intelligent Evolutionary Experience Architecture, to jointly build the next generation of smart cars.
Regarding the shareholding arrangement of the new company, Baidu said that the new company is independent of the parent company system and maintains independent operation; it is initiated and led by Baidu, and the registered capital is not disclosed for the time being, and Geely Holding Group is the only capitalist except Baidu at present.
However, Geely Automobile clarified that the strategic cooperation with Baidu was reached by the controlling shareholder Geely Holdings, and the company itself is not a contracting party to the strategic cooperation, and did not cooperate with Geely Holdings or provide financing for the above transaction; however, if the strategic cooperation is implemented, the possibility of seeking potential cooperation opportunities with Baidu is not excluded.
Based on this news, Geely rose over 6% in the morning of Jan. 11, and quickly dipped after the clarification announcement was issued, turning from up to down and closing down 0.6% by midday.
Chinese companies have always been a bee in the bonnet habit again. 2020, Internet giants have targeted new energy vehicles in addition to grabbing the market for selling vegetables. Tencent participated in multiple rounds of financing for Azera and is now firmly in the position of the second largest shareholder; Lei Jun’s Shunwei Investment participated in the A1 and C rounds of financing for Xiaopeng Auto, which received over $300 million in financing on the eve of its IPO, led by Alibaba; Wang Xing and his associate Meituan hold 24% of shares in Ideal Auto, surpassing founder Li Xiang as the top shareholder.
In November 2020, SAIC, Alibaba and Pudong New Area announced a joint investment to jointly build a high-end intelligent pure electric car project, “Jiji Auto”; on December 25, BYD and DDT jointly built the first customized shared intelligent net car D1 in Changsha officially put into production and delivered, with an expected annual output of more than 100,000 units.
With capital and technical advantages, the Internet giants have already formed a deep binding with new energy vehicles through investment in shares, technology support, etc.; and this time Baidu personally came down to build a car, but also directly involved in the terminal market competition, and has the potential to divide the cake.
In addition to sharing the value-added of the high valuation of new energy vehicles at the equity level, the Internet giants are also engaged in the so-called technology development. Such as Baidu’s Apollo system platform, cooperation with OEMs to carry out self-driving vehicle technology testing; Ali and SAIC set up the Zebra network to focus on car networking systems; Tencent has also set up an autonomous driving laboratory.
But for Baidu’s car-building plans, netizens have ridiculed that “driving process to play a variety of voice ads?” “Open the car door first play 5 minutes of bidding ads, open the door and then play 5 minutes of hospital ads before opening the door, lock the car door in automatically play 5 minutes of their own game ads.”
There are also netizens playfully said, “When navigating to the hospital, will not directly to the Putian system?” Someone replied, “Not necessarily, depending on which one buys the search package more.”
Speaking of the intelligent function of Baidu’s car, netizens replied, “The intelligent function is that the vehicle can automatically drive into Putian Hospital under unexpected circumstances.”
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